Participants in our research on Email and Business Applications were asked to describe their most valuable email and the cost to the business if that message had not arrived.

$5,000

First I do not use email as my only method of communication.  If I was expecting an important email and did not get it within the time frame I expected it I would get on the phone to confirm it's status. I wouln't wait.

Related Report: The Problem with Email 

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